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Date: 27. March
Time: 18:30
Place: University of Zurich main building, KOL-H-317
No registration is necessary!
Expand your horizons and insights into building a personal brand.
Prof. Baeriswyl will provide principal perspectives on strategic personal brand development.
Ms. Can Cui will share strategies for creating compelling content on social media, such as TikTok, with a focus on the Chinese market.
Prof. Florin Baeriswyl
- Professor of Brand Strategy Management at Fudan/SIVA University and DeTao Masters Academy
Ms. Can Cui
- Social media influencer with more than 6 million followers
- Founder and director of Renyin Cultural Media
- Former news anchor in China